The BRAVE OS
HELPING LEADERS TAKE FLIGHT
The BRAVE OS is a leadership framework that combines philosophy and practice to help people, teams, and organisations run courageously rather than on fear, ego, or inertia. It shapes every coaching and advisory conversation, development programme and insight and is powered by The BRAVE Model™
What is The BRAVE Model™ ?
The model is developed by David McQueen, drawing on leadership, organisational behaviour, executive coaching and business development models from around the world.
Its core principles of Bold, Resilient, Agile, Visionary and Ethical focus on helping leaders develop robust practices for themselves, teams and their organisations that are efficient, high-performing, but also ethical and compassionate. To be courageous, especially when others aren’t.
“Leadership isn’t about control, it’s about capacity and the ability to adapt, decide and stay ethical when it matters most”
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Lead with Conviction, act decisively, challenge what must change
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Recover fast, stay grounded, adapt under pressure
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Move with intelligence and flexibility in complex systems
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See beyond the horizon and mobilise others towards purpose
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Choose integrity, fairness and sustainability over inconvenience
EVERYTHING RUNS ON BRAVE
From coaching to culture building, BRAVE OS powers three interconnected platforms
THE BRAVE LEADER
Leadership development programmes for managers and senior leaders
THE BRAVE EXECUTIVE
Executive coaching and advisory services for CXOs and Boards
THE BRAVE INSTITUTE
Research and insights shaping the science behind the BRAVE OS