Diversity, equity and inclusion (DEI) is now a major focal point for UK-based organisations. In the last five years, the UK has witnessed a 58% increase in available diversity and inclusion (D&I) roles. That figure alone by no means signifies tangible change. But what it does signify is a drastic change in the way organisations are thinking. Not only in terms of how they hire and retain staff, but also the way they communicate externally (marketing), engage organisations in their supply chain and so many other touchpoints for companies to consider.