The BRAVE Leader 

HELPING LEADERS TAKE FLIGHT

The BRAVE LEADER is a leadership framework that combines philosophy and practice to help people, teams, and organisations run courageously rather than on fear, ego, or inertia. It shapes every coaching and advisory conversation, development programme and insight and is powered by The BRAVE Model™

What is The BRAVE Model™ ?

The model is developed by David McQueen, drawing on leadership, organisational behaviour, executive coaching and business development models from around the world.

Its core principles of Bold, Resilient, Agile, Visionary and Ethical focus on helping leaders develop robust practices for themselves, teams and their organisations that are efficient, high-performing, but also ethical and compassionate. To be courageous, especially when others aren’t.

“Leadership isn’t about control, it’s about capacity and the ability to adapt, decide and stay ethical when it matters most”
— David McQueen

  • Lead with Conviction, act decisively, challenge what must change

  • Recover fast, stay grounded, adapt under pressure

  • Move with intelligence and flexibility in complex systems

  • See beyond the horizon and mobilise others towards purpose

  • Choose integrity, fairness and sustainability over inconvenience

THE BRAVE LEADER EXPERIENCE

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A six-week immersive leadership journey for executives, founders, and emerging senior leaders ready to lead at altitude.

Combining live workshops, reflective tools, and peer dialogue, participants learn to balance courage with conscience — leading with focus, inclusion, and integrity.

Leaders Learn To:
• Make values-based decisions with confidence.
• Communicate clearly in uncertainty.
• Build trust and alignment across teams.
• Translate vision into sustainable impact.

Format:
6-week online course.

Available as an open cohort or a corporate licence.

Next Cohort. Jan 2026

THE BRAVE LEADER SESSIONS

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Fast, Flexible Leadership Development for Teams.
The BRAVE LEADER Sessions are 15 high-impact workshops, each 90 minutes long, designed to embed the reflexes of modern leadership across every level.

B – Bold
Decision-Making Under Pressure · Courageous Conversations · Leading Through Uncertainty

R – Resilient
Emotional Discipline · Reframing Failure · Leading Through Change Fatigue

A – Agile
Systems Thinking · The Adaptive Leader · Innovation Under Constraints

V – Visionary
Purpose-Driven Strategy · Communicating Vision · Scenario & Foresight Mapping

E – Ethical
Inclusive Decision-Making · The Ethics of Power · Leading with Integrity in Crisis

Format:
Single sessions · Curated mini-series
Virtual or in-person group workshops for you and your teams

THE BRAVE LEADER SIMULATION LABS

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Simulation Labs recreate high-stakes operational, ethical, and reputational crises to test and strengthen leadership reflexes.

Designed for executive teams and boards, each lab places participants in real-world turbulence, helping them practise calm, clarity, and collaboration when it counts.

Scenarios Include:
Cyber-attack, Cultural backlash, Ethical breach or Disaster Recovery

Format:
1 Day

FAQ

  • Senior leaders one level below the C Suite. Including roles like Managing Directors, Presidents, Senior VPs or Division Heads

  • The BRAVE LEADER Experience is six weeks.
    The BRAVE LEADER Sessions vary from single sessions to six-month rollouts.
    The BRAVE LEADER Simulation Labs are one to two days

  • Yes. We design core programes as well as custom BRAVE pathways or bitesize series for organisations globally.

  • Open programme start from £2,500 per participant.
    Corporate rollouts are tailored per team size and structure.