Two Masterclasses for
Senior Leadership Groups
A masterclass is not a longer keynote. It is a different, deeper kind of work. Where a keynote delivers a thesis to an audience, a masterclass puts that thesis to work with the people in the room. The frameworks are applied to real situations. The questions are asked, not just implied. And the thinking developed in the session is owned by the group by the time it ends: not carried away as a takeaway, but tested, adapted, and already in use.
What Breaks Under Pressure
The distinction from the keynote
The keynote builds the case. This session builds the practice. Participants arrive already holding the thesis and spend the session applying it to the decisions they are actually carrying: not hypotheticals, not case studies, but the real calls that are live in the room.
Most leadership teams believe they make decisions well. What this session surfaces is the gap between how a group thinks it decides and how it actually does: the assumptions that go unexamined, the options that are never generated, the social dynamics that suppress the most important questions, and the conditions under which people commit to a course of action they already know is wrong.
The session works across three phases. First, diagnosis. Surfacing how this specific group actually makes decisions, where the process is strong, and where it is exposed. Second, application. Using the decision framework against live decisions the group is currently navigating, with structured challenge built in. Third, design. Building agreed criteria for what good decision-making looks like at this level in this organisation. Exploring language the group constructs together and can use when the next significant call arrives.
What this covers- How this specific group actually makes decisions. The patterns that help and the ones that quietly undermine quality when stakes are high
- Live application of the decision framework to decisions currently on the table, with structured challenge rather than managed consensus
- The assumptions sitting underneath each major current decision: surfaced, examined, and tested before anyone has to act on them
- Agreed criteria for what good decision-making looks like at this level: language built by the group, not delivered to it
These sessions are for senior leadership groups who want to do more than hear. They want to think: and leave with something they have already used once before walking out the door.
The Reputation You're Not Managing
On reputation intelligence
The reoutation intelligence keynote examines the landscape. This session examines the individual and how this leader, in this room, in this context, is being read. A structured diagnostic work on the gap between how each participant intends to be perceived and how they are actually landing in the rooms that matter.
Most executives have a narrative about their own reputation. It is usually more generous than accurate, and more static than the environment in which it is being formed. The gap between the story a leader tells about themselves and the story being told about them: in boardrooms, in capital conversations, in the talent market: is rarely visible until it becomes a problem. By then, it is expensive to close.
This session works through four areas. The reputational audit,, narrative architecture, the visibility gaps, and the operating rhythm.
What this covers- The reputational audit - mapping the rooms where reputation is being formed without you, and what is likely being said
- Narrative architecture - the story you tell, the one the market tells, and where those two accounts diverge
- Visibility gaps - where you are absent from conversations you should be shaping, and what that absence communicates
- The operating rhythm for managing reputation as a discipline: not a communications plan, but the thinking that would make one worth having
The question is not whether your reputation is good. It is whether you are managing it deliberately: or leaving it to chance.
Every masterclass is built around what the group is actually carrying.
The framework is consistent. The application is specific to what the group is carrying: the decisions that are live, the tensions that are present, and the outcome that matters by the time the session ends.
Before the session I want to understand: who is in the room, what they are navigating, what a well-spent half-day would actually produce, and what has already been tried. From there, the session is designed backwards from those outcomes: not forwards from a template.
- Duration Two hours at minimum. Four hours for groups who want to go deeper. Half-day formats available for leadership programmes integrating the session into a broader day.
- Group size Most effective with 12 to 30 participants. Smaller groups of six to ten available for a more intensive format. Larger groups possible with adjusted facilitation design.
- Delivery In person strongly preferred. Virtual delivery available for groups with logistical constraints, with adjusted facilitation to maintain the quality of discussion.
Masterclass fees are based on format, duration, and group size. All engagements are subject to a minimum fee of £8,500 + VAT. Share the context and I will confirm what the right design looks like and what it costs.
Masterclasses build shared capability. Strategic Days work live decisions.
A masterclass builds shared capability and shared language across a group. A Strategic Day works on live decisions, live tensions, and the specific strategic or organisational challenges the team is navigating: with outputs that feed directly into what happens next.
For groups who want both, a common structure is a masterclass in the morning and a structured working session on live challenges in the afternoon. That combination is available on request.
Some groups find that a masterclass surfaces questions a single session cannot fully resolve. For those groups, there is a structured path into advisory work. That conversation begins the same way every engagement does.
Share the context. I will confirm the right design.
Share the context, the group composition, and what you want the room to leave with. I will confirm whether the format fits, what the right design looks like, and what it costs. If your leaders need reassurance, there are easier rooms to be in. If they need clarity, we should talk.
Enquire About a MasterclassAll masterclass enquiries are handled directly. Every engagement is built specifically for your group.